Blog Category


Email Marketing

When it comes to marketing, email has always been one of the oldest, time-tested channels used for promoting brands, products, and services. Nevertheless, though it has been used as a marketing tool for ages, there still is a certain lack of understanding of the importance of email in terms of marketing. And, there is even less understanding of how to use this tool correctly.

EML Export

Users who migrate between mail clients want to avoid data distortion and loss. Unfortunately, due to format distinctions, this is a challenge. If you are thinking of moving your messages from Outlook Express, Thunderbird, Windows Live Mail, or other applications that use EML, discover the most efficient ways below.

Diversity and inclusiveness is a trend that companies paid attention to back in 2020, but in 2021 its effect has only increased. 2021 is the year when organizations focused on Diversity, Equity, and Inclusion (DEI). Many leaders have set themselves the following goals:

Language Skills

Marketing through email is a vital part of any business. Whether you're targeting consumers or companies, it takes many responsibilities to get the job done smoothly and effectively – from launching campaigns & managing lists to nurturing leads.

The way you write an email can make or break your marketing efforts. One of the most important aspects that sets successful emails apart from those that don't convert is written and what tone is used. This article will give you some tips to help set up a winning strategy for your next email campaign with the help of language skills.

How to detect Email Scams?

Detect Email Scams

An email is the easiest way for scammers to mass distribute fraudulent messages to people, and it takes very minimal effort on their part. Email service providers such as Gmail, Hotmail, and Yahoo! do their due diligence and filter all suspicious emails but scammers are finding new ways to bypass such filters. As an Internet user, it is our responsibility to identify and avoid them.

What is a drip marketing?

DRIP Marketing

Drip marketing is a marketing automation program used to nurture leads through email marketing, and acquire new customers. It involves sending a series of pre-built emails over a period of time to nurture prospects and build a brand. By sending multiple emails to the same prospects, your prospects will become familiar with your brand and bring them back into a sales funnel.

How to find someone's email address?

Find Email Address

As a marketer, sometimes you may need to send a cold email for partnership, collaboration or simple connection to build a relationship. The key to success in cold emailing is finding the right contact's email address. You may dig through the corporate website or research social media, but the person you need to reach out may be difficult to find. Sending an email to a blind person will not get any job done as it will be ignored.

The Basics of Email

Basics of Email

Email is one of the very first services provided by the Internet dating back to 1971. It is the best attempt service and does not guarantee delivery much like the postal mail. As long as the recipient's email address is valid, and the mail servers providing services to both sender and receiver are functional, there is a good chance the email will be delivered to the recipient.

What are different Email protocols?

Email Protocols

When we speak about email accounts, there are multiple protocols which are involved. This can be extremely confusing if you are not aware of what protocols exist for emails. Also, each of this protocols performs slightly different functionality. The commonly used protocols are- IMAP, POP3, SMTP, and Exchange. These are few protocol types one would come across while accessing an email client. The protocol details can be accessed via the server settings based on the email client being used.

Trace Email

Users receive multiple emails on a daily basis, some work-related, some personal and others from unknown sources. Sometimes it can be difficult to know which of these emails are legitimate and which aren't. Have you ever received an email from the government requesting your Social Security Number, a payment company stating your card was declined, or a website that claimed you were a contest winner? If you've ever doubted the authenticity of these emails, you can track their source location. These types of emails are ones in which you should trace the source to find your answer. Tracing the source of an email can be very useful, especially for verification purposes. In this blog, we'll show you how.