The face of the retail business has entirely changed today through e-commerce, churning out a much different situation than what existed ten years ago. Where customers can buy things from home, the competition for that attention and loyalty is fierce. While an optimized e-commerce website is vital, having a mobile app can give your business another notch up. The luxury of mobile apps cannot be fully rivaled by websites, even with a mobile-optimized version. We're going to discuss here some of the key reasons why a mobile application is significant to your e-commerce and also how mobile app development services can help you create a smooth, high-performance app.